#NYFW | Marcel Ostertag SS19
We attract each other.
Magic in the air, when we enter the room.
We have an electrifying effect on silent observers.
Tou, surrounded by grace and
Me, kissed by creativity and you, my muse.
We can only survive with each other.
We are nothing without each other.
Every sunbeam captured to let your blossoms bloom.
Every second is absorbed to drape silk around your body.
I let an ocean of flowers grow for you,
So you will kiss me everyday anew.
This is the love letter attached to the press packet on the seats of the Marcel Ostertag SS19 show on Varick street.
Entitled “Kissed by the Muse,” Marcel Ostertag pens a letter to his everyday inspirations, such as his mother Doris Ostertag and brand manager, Julia Gockeln, that overpower his daily thoughts of today’s hurried decision making and worldly turmoil.
Through a 59 look collection, viewers are taken on a journey through a rainbow colored 70’s experience filled with hushed thank you’s to his creative sources as he opens a new chapter to in his design career; a flagship store in Berlin.
For the first time in 12 years, the Marcel Ostertag collection has showcased menswear. 10 looks dedicated to his male muse’s expressed in shimmering cashmere and floral prints.
In hues of yellow, pink, pastel purples with a retro flare, he is able to envelop his consumers in a safe space and be the brand that is devoted to building their consumers self-esteem. Personality is key thanks to this seasons floral rainbow and all over Iris blossoms print. In Ostertag’s pursuit to happiness, the SS19 collection implements 24 colors, a completed rainbow, to remind viewers of the many cultures worldwide and as a symbol of awakening, change and peace. Tolerance. Acceptance. Diversity. Freedom. Hope. We are one.
Here are my favorite looks.